Inbox Ideas: Email Marketing Tips by AWeber

Inbox Ideas | Email Marketing Tips by AWeber

New Affiliate Contol Panel Makes Promoting AWeber Even Easier

by Ron Givens on November 20th, 2008

Your feedback regarding AWeber’s new features has been very positive over the past several months. Thank you for your enthusiasm!

In addition to the new features we’ve released for customers, we’re very happy to announce that we’ve revamped the affiliate control panel! The brand-new interface allows you to manage your affiliate campaigns even more effectively.

Continue reading “New Affiliate Contol Panel Makes Promoting AWeber Even Easier”

Comments: 1

Tags: affiliates, New Features

Christmas Marketing Tips: What’s Your Goal?

by Justin Premick on November 13th, 2008

I’m not sure whether it was the plastic trees in the supermarket, the snow we got here last week or the first “what do you want this year?” question I fielded last night, but at some point it became obvious: Christmas is just around the corner. Is your business ready?

Even with a sagging global economy, sales during this coming season are expected to rise slightly over last year.

Of course, to get your share of the Christmas action, you’ll want to pull out all the stops in your marketing.

So where do you start?

Continue reading “Christmas Marketing Tips: What’s Your Goal?”

Comments: 8

Tags: holiday marketing, strategy

RSS to Email: 3 Tips To Get You Started

by Justin Premick on November 11th, 2008

More bloggers than ever are converting RSS to email to connect with a wider audience. (Maybe you’re one of them.)

Now that the idea that RSS and email can and should coexist has taken hold, what can bloggers learn from the email marketing world and use to make RSS to email (even more) worth their while?

Continue reading “RSS to Email: 3 Tips To Get You Started”

Comments: 5

Tags: blog newsletters, rss to email

Short Maintenance Period Saturday Night

by Justin Premick on November 6th, 2008

Update: This maintenance was completed successfully from 11:50PM - 12:50AM (1 hour). All systems are normal.

Our Development team will be performing database maintenance for 2 hours this Saturday night.

As a result, you will be unable to login to your AWeber account from 11PM EST on Saturday, November 8th until 1AM EST on Sunday, November 9th.

No messages will be sent during this time. Any messages scheduled to be sent during this time will be sent once the maintenance is completed.

Your web forms will continue to collect subscribers, and we will continue to track opens and clicks.

On behalf of our entire team here, thanks for understanding as we keep AWeber running smoothly!

AWeber-Twitter Integration Now Works With Blog Newsletters

by Justin Premick on November 6th, 2008

Just a quick note to say that the Twitter your email newsletters tool now works for Blog Broadcasts, too.

So you can now use AWeber to convert from RSS to email to Twitter – and get your message out to your audience even more easily than before!

To tweet your blog newsletter, edit it – you’ll see the “Syndicate” and Twitter sections now appear:

Also, we fixed an oversight where personalization tags were being included in some tweets – so now, if you personalize your email subject lines with say, {!firstname_fix}, that field won’t appear in your tweet.

Enjoy – and don’t forget to follow AWeber, Tom, Sean and Justin (me) on Twitter!

Comments: Leave a comment

Tags: blog newsletters, email newsletters, New Features, rss to email

Email Segmentation Lifts Sales Over $31,000

by Justin Premick on November 4th, 2008

Over the past week or so, we’ve talked about email segmentation a few times.

While the three posts did show you how to segment your subscribers, they didn’t talk much about why you should do so, or what to say to different groups. Some of you asked about this.

Well, just the other day, AWeber user Yaro Starak talked about those very things on his blog, sharing how they helped him raise sales over $31,000.

A couple thoughts on his experience and results:

Continue reading “Email Segmentation Lifts Sales Over $31,000″

Comments: 8

Tags: Case Studies, examples, relevance, segmentation

Interview: Talking Email Marketing on the Internet Marketing Radio Show

by Justin Premick on October 31st, 2008

Recently, Jeff Dyson of the Internet Marketing Radio Show asked me to join him on an episode to talk email marketing.

A few things we talked about:

Why every page of your site may be a list-building opportunity
What happens when you ask for too much information in a signup form
An example of how email segmentation can help raise sales
Things you can split test on your signup forms and in your emails
Factors that affect average open rates

To listen to the full (40-minute) interview, head over to Jeff’s site.

Comments: 1

Free HTML Email Template: “Download”

by Bob Ricca on October 29th, 2008

After the positive response to our last free HTML email template, “Welcome”, I set out to create more HTML email templates to suit specific common types of emails you send.

Today, I’m happy to share the newest addition to our family of functionally themed email templates…

Continue reading “Free HTML Email Template: “Download””

Comments: 18

Tags: HTML email templates, New Features

Email Segmentation: Easily Target Customers

by Justin Premick on October 27th, 2008

In two previous posts on email segmentation, we discussed how to target several groups of subscribers who have not yet purchased products/services from you yet.

These are all groups of people you can target to make your email marketing more effective, and I do strongly recommend thinking about how you can make your campaigns more relevant through segmentation.

But if you’re a believer in the idea that a customer is more likely to buy from you again than a prospect is to buy from you once, you’ll want to pay special attention to today’s tip:

Continue reading “Email Segmentation: Easily Target Customers”

Comments: Leave a comment

Tags: email web analytics, relevance, segmentation, targeting

Twitter Your Email Newsletters

by Justin Premick on October 23rd, 2008

If you follow online marketing circles, you’ve likely seen (and participated in) a lot of discussions about social media and using it to grow your business.

While social media isn’t a replacement for email marketing, it can complement it by helping you connect a larger audience to your site and campaigns.

One social media tool that a lot of you seem to be using (and that we also use here at AWeber) is Twitter.

Today, we’re happy to announce that you can now use your Twitter and AWeber accounts together to expand the reach of your email newsletters.

Continue reading “Twitter Your Email Newsletters”

Comments: 54

Tags: email newsletters, New Features

« Previous Entries